PSBTA & Oregon Chapter Education Day 2026

 

October 22, 2026
8:30 AM - 6:00 PM
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Join GBTA Puget Sound & Oregon Chapters for Education Day 2026!

Education Day will be so much fun! We are going to hear from the experts and dive into the most pressing topics shaping our industry right now. Whether you are looking to update your travel programs, spark new ideas, or just catch up with fellow travel professionals, this full-day event is the place to be.

We are packing the agenda with incredible insights!

Morning Sessions:

  • Government Updates: Updates since GBTA's Legislative Summit; advocacy efforts and more

  • Duty of Care: Hear from a buyer, and two Duty of Care companies on how to get your travelers safely from door back to their home door.

Breakout Sessions:

  • Pro Packing Tips: Learn how to pack light and right from a local Edmonds, WA expert Sarah Murdoch from “Adventures with Sarah”.

  • Visit Seattle: FIFA World Cup Economic Impact Update and Sustainability Initiatives

Keynotes:

  • Connection is a Decision - Driven by Choice, Not Chance: Bernadette McClelland will teach us how to leverage the human element in an AI driven world! 

Bio: Bernadette McClelland is CEO and Founder of Sales Leaders Global LLC, a Harvard-credentialed executive coach, Vistage speaker, and creator of the Decision-Led Revenue™ methodology. Her keynotes blend hard-won personal story — including rebuilding a business and a life from bankruptcy - with practical, decision-based frameworks that leaders take straight back to their teams. She is the author of the forthcoming book Sales ≠ Revenue: The Five Leadership Decisions That Do (Be Bold Publishing, September 2026).
 
Session Overview: "Connection is a Decision"

AI is already changing how travel gets booked - helping teams prepare faster, communicate more clearly, and work smarter. But no algorithm builds stakeholder alignment, traveller trust, or supplier collaboration on its own. That still takes a decision. And it takes connection. This keynote challenges buyers and suppliers to use what technology frees up - time, headspace, better information and the ability to be human- to invest more deliberately in the conversations and relationships that drive real business outcomes. Connection isn't something that happens when people enter a foyer or book a trip. Connection is a decision.

  • The 2026 Business Travel Index: An exclusive look at the numbers with GBTA's CEO, Suzanne Neufang. 

  • Bio: Suzanne Neufang is CEO of the Global Business Travel Association, the business travel and meetings trade organization headquartered in the Washington, D.C. area with operations on six continents. She oversees the association's mission to provide value in the form of community, learning and advocacy to industry members and partners worldwide. She is a transformation-focused executive who has successfully led teams and product/service innovation through times of change—"connecting dots" across geographies, functions, people and results. She's held leadership positions within the travel industry for the past 20 years including HRS, Sabre and Travelocity, as well as for tech and telecom industry giants Intuit, Verizon and GTE. Neufang and her husband live in New York City and have two grown sons. An avid traveler, she has visited nearly 40 countries in her professional and personal travels and flown nearly 3 million air miles.

    Afternoon Sessions:
  • "Buyers & Suppliers" Buzz: A rambunctious round of interactive fun—learn where you rank on the travel industry's hottest takes!

  • Policy Panel: Buyers will share the 411 on what policies are actually effective for driving value, increasing compliance, and balancing the employee experience.

  • Shark Tank Battle: We’re ending the day with an epic pitch competition!

Don't miss out on this valuable opportunity to connect, learn, and collaborate with the Puget Sound and Pacific Northwest business travel community.

Tickets

$175.00 Non-Members
$205.00 after 11:00 pm August 31

$150.00 All Access GBTA Member Ticket
$180.00 after 11:00 pm August 31

$150.00 Members
$180.00 after 11:00 pm August 31

Oregon Chapter Members please register on the PSBTA website and use the All Access GBTA Member Ticket noting your with the Oregon Chapter to get the member pricing

https://psbta.starchapter.com/meetinginfo.php?id=224&ts=1787370802

Attending the Joint Puget Sound & Oregon Chapters Education Day?

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Download one of our official social media graphics and let everyone know you’ll be there.  Check them out on the right side of this event post under Documents. Post it on your favorite platforms using #PNWEduDay and tag @GBTA Puget Sound and @GBTA Oregon on LinkedIn so we can share the excitement with you!